• concession stand on water
  • course map
  • us open inside stand
  • golf swing
  • short lines at the open
  • us open trophy

U.S. Open Golf Championship

US Open Golf Tournament

Once a year, ANYONE who qualifies for a spot gets to play in our nation’s golf championship. That is why the absolute best are found playing in the U.S. Open. As with most major sporting events, whenever the best get together to compete, there will be a lot of people who want to watch. Crowds follow their favorite player, watching every shot. 

Being huge fans of golf, several of the American Metro staff would be in that group. In fact, it was the 1991 US Open that first launched the American Metro rental division.

Event Details

Event Needs

As it turns out, most of those people get pretty hungry and thirsty too. Serving food to over 50,000 people a day is a monumental task. Consider this: The average attendee visits a concession stand 3.25 times per day. That’s 162,500 visits between 15 concession stands. That’s 10,833 visits per concession stand over a ten hour day. That’s 1,083 people every hour, or an average of over 18 people every minute.

Handling transactions this fast and furious all day long requires some pretty special equipment. There is a fine line between equipment that is extremely fast and easy to use, yet still generates the information critical to managing an event of this size.

The American Metro Solution

Looking for a workhorse of a machine, we turn to the ER-285. The customizable keyboard allows the standard 15 departments to be expanded to 24. Because speed and simplicity is key, some of the other function buttons could easily be converted to item buttons. With as streamlined as the register had become, the only issue is whether the cooks and expediters can keep up with demand. Fortunately, everyone involved is exceptional at what they do.

The end of day reporting was another concern for the managers. With over 20 different stands and multiple registers per stand, it gets to be a lot of data to accumulate and analyze. To help speed up the process, reports are gathered from each register on SD card and delivered to the main finance trailer. Sales data is imported from each card and populated in Excel with a custom script developed by American Metro.

Satisfaction Summary

When the stakes are this high, it’s comforting to work with a company that has been through the fire. Here’s where the Event Rental Team from American Metro comes in. We help you accurately analyze the requirements for your event. From the number of terminals per tent, to the most efficient keyboard layout, to getting the greatest return from the statistical reporting. Having worked with professional and amateur sports of all kinds since 1991, we’ve learned an extremely important lesson about collecting money: The perfect balance of speed, ease of use and accurate reporting are the greatest contributors to a successful event.

We will help you achieve all this and more.

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