MERCHANT ACCOUNTS: YOUR GATEWAY TO ACCEPTING CREDIT CARDS

What is a Merchant Account?

A merchant account is a type of bank account that allows businesses such as yourself, to accept payments made by credit and or debit cards. It is linked to a credit card processing company who does the underwriting for all the processed transactions. Once an account is established and approved, you will then be set up to accept credit/debit cards and those transactions will then be deposited into your bank account once settled.

Why do you need a Merchant account?

A Merchant account is needed in order to safely and legally accept credit/debit payments from your customers. Additionally, findings show the average American consumer will spend between 12 and 18 percent more per transaction when using a credit card as opposed to cash or check, even on small ticket purchases.

Why Go Through Us?

When going through American Metro you have easy access to statements and questions, no cancellation or early termination fees, and 24 hour on call support for any issues or questions. We work directly with the processor so you don't have to.  We can assist with your PCI Compliance & get your application done quickly.

With our multiple processors we are sure to be able to save you & your customers money.

Short Term Event Accounts

We SPECIALIZE in short term event accounts.  Need an account for just a one-day event need it for a week or two?  We can do that! When your event is over, we simply close the account permanently or seasonally if your event(s) are reoccurring.

Credit Card Payments

Percentage of credit card payments by transaction total:

  • $5 Purchase

    0%

  • $10 Purchase

    0%

  • $20 Purchase

    0%

  • $50 Purchase

    0%

  • $100+ Purchase

    0%

Average increase in spending when paying by credit card

%
Average increase ranges from 16-20%

Average ticket price at McDonald’s before and after implementing credit card processing

%
Average sale before accepting credit cards
%
Average sale once credit cards were accepted

Interesting figures out from Dunn and Bradstreet point to an easy way to increase POS revenue at events and even in general business transactions. Quite simply, push the power of plastic.

Findings show the average American consumer will spend between 12 and 18 percent more per transaction when using a credit card as opposed to cash or check, even on small ticket purchases. For instance, global fast food giant McDonald’s reports their average sale per customer increased from $4.50 to $7.00 when using their credit/debit card.

And most other establishments where the average ticket is above $20.00 find more than half of their customers will opt for plastic over cash.